Wednesday, May 8, 2013

Brand, Product & Company Positioning

  • NIKE positions themselves as an athletic-wear company that is built around the ideal that everyone is as athlete.
  • Besides owning the namesake line, NIKE also has stakes in brand names like Converse and Hurley.
  • NIKE prides themselves in creating quality merchandise at all levels of their business, produced in an ethical and honest way.
NIKE x Air Yeezy 2
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2 comments:

  1. AbhishekMarch 16, 2016 at 10:47 PM

    Hii Dear.. I enjoyed reading this post. This is well written post. Thanks for sharing this post with us. brand repositioning

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  2. UnknownApril 13, 2016 at 11:47 PM

    All of those points are so very true, I would like to add more that there are so many branding agencies, The Brandharvest is one of the leading brand consulting agency in India. It offers the best services for brand consulting, Brand management and advertising in India. http://www.brandharvest.net/aboutus.htm

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